it was fifty years ago this month that a middle manager at bank of america had his "golden" idea...take the new concept of well-to-do clients of diner's club and american express carrying a plastic card in lieu of the "bother" of cash...and mail 'em to the masses.
they called it the fresno drop...and the world, for better or worse, would never be the same.
later perfected by a gent appropriately named mr. hock, the use of credit cards for purchases this year exceeded cash sales for the first time...
jtc
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